Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way.
Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and optimizing your processes.
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Office Hours: Promoting Your Business at Events and Naming Strategies - Ep 171
In this episode, a group discussion covers key strategies for promoting your business at events and the thought process behind naming a business. The participants share practical tips such as using custom name tags, QR codes, and unique business cards to make memorable connections.
We also delve into the importance of choosing a business name that is adaptable and reflects the brand identity, while avoiding legal complications and ensuring it stands out.
The episode also highlights the significance of preparing for both in-person and online networking to maximize business exposure.
00:00 Introduction and Podcast Overview
01:11 Office Hours Format and Participation Tips
03:57 Networking and Introductions
04:11 Using Canva and Google Slides
05:01 Independence Day and Smaller Group Dynamics
05:56 Introduction Round for All-Stars
07:50 Introduction Round for New Participants
08:54 Using Zoom Timer for Introductions
13:10 Promoting Your Business and Networking Tips
28:24 Michigan Summit for the Self-Employed
32:45 Podcast Announcement and Group Information
33:21 Discussion Topics: Promoting Business and Naming
35:00 Interactive Polling with Zoom Reactions
36:49 Promoting Your Business at Events
37:46 Effective Use of Name Tags
41:28 Using QR Codes for Networking
43:53 Creative Business Card Ideas
55:04 Naming Your Business: Tips and Stories
01:04:13 Conclusion and Future Sessions
Watch it on YouTube: https://youtube.com/live/ivIDpYPuG9I
Register & Join Us: https://www.mellermarketing.com/FridayVIP
Marketing for the Self-Employed LIVE-A-Thon
Thursday, August 7, 2025
10 am - 2 pm ET | 9 am - 1 pm CT | 8 am - Noon MT | 7 - 11 am PT | 3 - 7 pm BST
https://www.mellermarketing.com/m4se
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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.
Visit mellermarketing.com
Let's connect on LinkedIn: linkedin.com/in/brendameller
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